The Smartest Room in Marketing.

Digital Summit Chicago Agenda 2026

Conference sessions focusing on what's now and what's next for marketing leaders.

Keynote Speaker

Zaria Parvez
Zaria Parvez
Head of Social
DoorDash

Featured Conference Speakers

Jerri Helms
Jerri Helms
Vice President Digital Marketing and Analytics
HarperCollins
Purna Virji
Purna Virji
Principal Consultant, Content Solutions
LinkedIn
Sahirah Johnson
Sahirah Johnson
Director, Search (SEO & SEM)
Nasdaq

Full Event Agenda

Tuesday, April 7, 2026
8:00 AM - 9:00 AMNetworking  Registration Opens | Networking & Exhibits    
9:00 AM - 9:15 AMOpening Remarks  Emcee Opening Kickoff    
9:15 AM - 10:15 AMKeynote  KeynoteZaria Parvez   
10:15 AM - 10:30 AMNetworking  15-minute Networking Break    
10:30 AM - 12:00 PMThe Mastermind Hub Content, StorytellingThe Story-First Strategy: Transforming Content into Connection [Premium Pass or VIP Pass Required]Derek Hubbard   
10:30 AM - 11:15 AMBrand Visibility Track Video, YouTube, AI, SearchAI, SEO, and Video: A New YouTube Playbook for Marketing LeadersMichael Hoffman   
11:15 AM - 11:30 AMNetworking  15-minute Networking Break     
11:30 AM - 12:15 PMBrand Trust and Safety Track Customer Experience, Employee AdvocacyThe Experience Multiplier: Delivering Effective Employee Advocacy that Impacts Your Bottom LineDana Schmidt   
12:15 PM - 1:15 PMNetworking  Networking Lunch & Exhibits     
1:15 PM - 2:45 PMThe Mastermind Hub Crisis Communications, StorytellingStorytelling in the Storm: Communicating with Clarity & Credibility During a Crisis [Premium Pass or VIP Pass Required] Derek Hubbard   
1:15 PM - 2:00 PMNext Level Strategy Track Email4 Steps to Becoming an Email Marketing Queen (or King) Jessica Best   
2:00 PM - 2:15 PMNetworking  15-minute Networking Break     
2:15 PM - 3:00 PMBrand Visibility Track AI, Content, SEOBeyond Rankings: Building Resilient SEO Strategies in an AI-Governed WebSahirah Johnson   
2:45 PM - 3:15 PMNetworking  30-minute Masterclass Networking Break    
3:00 PM - 3:15 PMNetworking  15-minute Networking Break    
3:15 PM - 4:00 PMCreativity, Differentiation & Cultural Relevance Track StorytellingStart a Fire: Deliver Human-First Storytelling in a World of AI Noise Tyler Farnsworth   
3:15 PM - 4:00 PMBrand Trust and Safety Track B2B, InfluencersTurning Expertise into Influence: How B2B Organizations Build Authority and Trust in the AI EraSamantha Kermode   
4:00 PM - 4:15 PMNetworking  15-minute Networking Break     
4:15 PM - 5:00 PMCreativity, Differentiation & Cultural Relevance Track  The Death of the Brief: Why the Best Ideas Don’t Come from the DeckThea Neal   
4:15 PM - 5:00 PM   Session Information Coming Soon! Kim Stricker   
5:00 PM - 6:00 PM   Networking Reception     
6:30 PM - 8:00 PM   Offsite VIP Networking Reception    
Wednesday, April 8, 2026
8:00 AM - 9:00 AMNetworking  Check In | Networking & Exhibits     
9:00 AM - 10:00 AMNetworking  Keynote    
10:00 AM - 10:15 AMNetworking  15-minute Networking Break     
10:15 AM - 11:00 AMBrand Visibility Track AI, Search, Social MediaBuilding a Visibility Strategy: How Search, Social, and AI Answers Shape Modern Discovery Tyler Lane   
10:15 AM - 11:45 AMThe Mastermind Hub  Masterclass Information Coming Soon! [Premium Pass or VIP Pass Required] Susan Wenograd   
11:00 AM - 11:15 AMNetworking  15-minute Networking Break     
11:15 AM - 12:00 PM   Personas Are Dead: A New Approach to Understanding Your CustomersAyat Shukairy   
12:00 PM - 1:00 PMNetworking  Networking Lunch & Exhibits     
1:00 PM - 1:45 PM   Session Information Coming Soon! Matt Ingwalson   
1:00 PM - 2:30 PMThe Mastermind Hub  Masterclass Information Coming Soon! [Premium Pass or VIP Pass Required] Susan Wenograd   
1:00 PM - 1:45 PM   Session Information Coming Soon! Lauren Teague   
1:45 PM - 2:00 PMNetworking  15-minute Networking Break    
2:00 PM - 2:45 PM   Session Information Coming Soon! Jerri Helms   
2:30 PM - 3:00 PMNetworking  30-minute Masterclass Networking Break     
2:45 PM - 3:00 PMNetworking  15-minute Networking Break     
3:00 PM - 3:45 PM   Session Information Coming Soon! Purna Virji   
3:00 PM - 3:45 PM   Session Information Coming Soon! Stephanie Ristow   


  Check our past events to view agenda examples. Programming is continuously evolved, come back soon to see a more accurate & detailed sessions.