Tyler Lane is the Founder of Session Interactive, a performance marketing consultancy focused on SEO, analytics, and AI-driven strategy. Tyler works with B2B and high-consideration brands to help them build visibility, understand their customers, and make smarter marketing decisions through better data and operational clarity. He is currently leading initiatives to automate 80 to 90 percent of technical SEO and analytics workflows using AI, giving teams more time to focus on strategy, insight, and impact. Tyler regularly advises marketing leaders on modern search behavior, customer intelligence, and building lean systems that scale.