The Smartest Room in Marketing.

Digital Summit Tampa Agenda 2026

Conference sessions focusing on what's now and what's next for marketing leaders.

Keynote Speakers

Christina Unkel
Christina Unkel
President and General Manager
Tampa Bay Sun FC
Brady Josephson
Brady Josephson
Head of Growth & Innovation
charity: water

Featured Conference Speakers

Vanessa Mbonu
Vanessa Mbonu
Vice President, Marketing
NAACP
Keith Nieves
Keith Nieves
Social Media Program Lead
Sonos

During Digital Summit, all of the conference sessions take place within the following programming categories across the three breakout rooms:

  • Brand Trust and Safety
  • Customer Intelligence and Experience
  • Creativity, Differentiation & Cultural Relevance
  • Next-Gen Operations & Infrastructure
  • Brand Visibility
  • The Mastermind Hub
  • The Growth Roundtable

Full Event Agenda

Tuesday, March 17, 2026
8:00 AM - 9:00 AMNetworkingBayshore 1-3 Opening Power Hour: Check-in |Coffee | Exhibits | Breakfast for VIPs  Opening Power Hour: Check-in |Coffee | Exhibits | Breakfast for VIPs 
9:00 AM - 9:15 AMOpening RemarksBayshore 1-3 Emcee Opening KickoffLauren Teague   
9:15 AM - 10:15 AMKeynoteBayshore 1-3 A Conversation with Tampa Bay Sun FC's President: Utilizing an Athlete Mindset in the Corporate WorkplaceChristina Unkel   
10:15 AM - 10:30 AMNetworking  15-minute Recharge | Network | Exhibits    
10:30 AM - 11:15 AMMarketing Debate TrackBayshore 1-3SEO, AIThe AI Search Showdown: Friend or Foe? Zach Chahalis Taylor Kurtz   
10:30 AM - 12:00 PMThe Mastermind Hub TrackBayshore 5-7Website, Design, ConversionsDesigning Websites for High Conversion Rates [Premium Pass or VIP Pass Required]Brian Massey   
10:30 AM - 11:15 AMThe Growth Roundtable TrackPalma CeiaB2BJoin a Moderated Roundtable Discussion: Strategies for the Modern B2B Buyer JourneyPaxton Gray Lee Odden Janice Oliva   
11:15 AM - 11:30 AMNetworking  15-minute Recharge | Network | Exhibits    
11:30 AM - 12:15 PMNext Level Strategy TrackBayshore 1-3Audience Insights, SEO, AIHow to Win in the AI Future of Search: From Audience Insight to Game-Changing CampaignsPaxton Gray   
11:30 AM - 12:15 PMNext-Gen Operations & Infrastructure TrackPalma CeiaMarketing Operations, MartechThe Steady Hand: Building the Next-Gen Marketing Stack on Proven FoundationsRoger Williams   
12:15 PM - 1:15 PMNetworking  Networking Lunch & Exhibits  Networking Lunch & Exhibits 
1:15 PM - 2:00 PMNext Level Strategy TrackBayshore 1-3SEO, AIThe New Playbook for AEO Content in 2026: How to Get Your Brand Chosen as the AnswerZach Chahalis   
1:15 PM - 2:45 PMThe Mastermind Hub TrackBayshore 5-7Website, AI, ConversionsWinning Visibility and Conversions with AI as Gatekeeper [Premium Pass or VIP Pass Required]Brian Massey   
1:15 PM - 2:00 PMNext Level Strategy TrackPalma CeiaMarketing Leadership & InfluenceSelling Your Marketing Strategy to the C-Suite: Lessons from Port Tampa BayKarl Strauch   
2:00 PM - 2:15 PMNetworking  15-minute Recharge | Network | Exhibits    
2:15 PM - 3:00 PMCreativity, Differentiation & Cultural Relevance TrackBayshore 1-3Cultural Relevance, BrandingRising Above the Sea of Sameness: Winning When AI Rewards FamiliarityBrittany Ward   
2:15 PM - 3:00 PMNext Level Strategy TrackPalma CeiaVideoThe Recipe for Scroll-Stopping Video in 2026Natasha Pierre   
2:45 PM - 3:15 PMNetworking  30-minute Mastermind Hub Recharge | Network | Exhibits    
3:00 PM - 3:15 PMNetworking  15-minute Recharge | Network | Exhibits    
3:15 PM - 4:00 PMNext Level Strategy TrackBayshore 1-3A/B TestingUsing Website Testing to Drive Incremental Business ImpactSandy Edwards   
3:15 PM - 4:00 PMCreativity, Differentiation & Cultural Relevance TrackBayshore 5-7InfluencersInfluencer Marketing That Works: Turning Collaborations into ConversionsLatasha James   
3:15 PM - 4:00 PMUnplugged TrackPalma CeiaCustomer ExperienceActionable Affinity, Unplugged: Turning Customers, Communities & Employees into Loyal Fans Lauren Teague   
4:00 PM - 4:15 PMNetworking  15-minute Recharge | Network | Exhibits    
4:15 PM - 5:00 PMBrand Visibility TrackBayshore 1-3Content, B2B, Thought LeadershipFull-Funnel B2B Thought Leadership: Drive Brand, Demand, and Revenue OutcomesLee Odden   
4:15 PM - 5:00 PMNext Level Strategy TrackBayshore 5-7Audience Insights, SEO, AIHow to Win in the AI Future of Search: From Audience Insight to Game-Changing Campaigns (Encore Presentation!)Paxton Gray   
4:15 PM - 5:00 PMCreativity, Differentiation & Cultural Relevance TrackPalma CeiaCultural Relevance, Social MediaFireside Chat: Relevance at the Speed of Culture: Winning the Moment Without Losing Brand IntegrityBrittany Ward Phil Michaels   
5:00 PM - 6:00 PMNetworking  Happy Hour | Exhibits | Day-One Passport Game Winners Announcement  Happy Hour | Exhibits | Day-One Passport Game Winners Announcement 
6:30 PM - 8:00 PMNetworking  Mingle & Market-share: Offsite VIP Networking Reception  Mingle & Market-share: Offsite VIP Networking Reception 
Wednesday, March 18, 2026
8:00 AM - 9:00 AMNetworkingBayshore 1-3 Opening Power Hour: Coffee | Exhibits | Breakfast for VIPs  Opening Power Hour: Coffee | Exhibits | Breakfast for VIPs 
9:00 AM - 10:00 AMKeynoteBayshore 1-3 Unlocking Brand Growth: 3 Key Concepts from charity: water Brady Josephson   
10:00 AM - 10:15 AMNetworking  15-minute Recharge | Network | Exhibits    
10:15 AM - 11:00 AMNext Level Strategy TrackBayshore 1-3ContentDesigning Content Operations for Velocity, Consistency, and ROI Lynn Herman   
10:15 AM - 11:45 AMThe Mastermind Hub TrackBayshore 5-7SEO, AISEO in the Age of AI: Tools and Strategies to Upgrade Your Game [Premium Pass or VIP Pass Required]Matthew Capala   
10:15 AM - 11:00 AMThe Growth Roundtable TrackPalma CeiaBrand TrustJoin a Moderated Roundtable Discussion: Rebuilding Brand Trust in the Age of AI and MisinformationSandy Edwards Keith Nieves John Triplett Roger Williams Joe Barsness   
11:00 AM - 11:15 AMNetworking  15-minute Recharge | Network | Exhibits    
11:15 AM - 12:00 PMBrand Visibility TrackBayshore 1-3AI, B2B, Content, SEOCracking the GEO Code: What Studies of Hundreds of B2B Websites Reveal About Improving Your Visibility in AI SearchTom Shapiro   
11:15 AM - 12:00 PMCustomer Intelligence and Experience TrackPalma CeiaMobilePersonalization That Performs: Turning Zero & First-Party Data into Mobile Attributable RevenueJohn Johnson   
12:00 PM - 1:00 PMNetworking  Networking Lunch & Exhibits   Networking Lunch & Exhibits  
1:00 PM - 1:45 PMCreativity, Differentiation & Cultural Relevance TrackBayshore 1-3Content / Social MediaKeeping it Reel: On Brand, On Trend, On TimeVanessa Mbonu   
1:00 PM - 2:30 PMThe Mastermind Hub TrackBayshore 5-7SEOHigh-Impact SEO in 2026: 20% of Strategies for 80% Results [Premium Pass or VIP Pass Required]Matthew Capala   
1:00 PM - 1:45 PMNext Level Strategy TrackPalma CeiaSEOAI Doesn’t Care About Your Brand: Building Brands That Algorithms Can Understand and Audiences Can TrustJohn Triplett   
1:45 PM - 2:00 PMNetworking  15-minute Recharge | Network | Exhibits    
2:00 PM - 2:45 PMBrand Trust and Safety TrackBayshore 1-3Community, Reddit(Re)Building Brand Trust Through Authenticity on Reddit: A Case Study w/KeithFromSonosKeith Nieves   
2:00 PM - 2:45 PMIndustry Spotlight Track (Manufacturing)Palma CeiaContent, eCommerceFrom Spec Sheets to Sales Engines: How Manufacturing Marketing and eCommerce Teams Drive Real Revenue GrowthJames Clark   
2:30 PM - 3:00 PMNetworking  30-minute Mastermind Hub Recharge | Network | Exhibits    
2:45 PM - 3:00 PMNetworking  15-minute Recharge | Network | Exhibits    
3:00 PM - 3:45 PMIndustry Spotlight Track (Hospitality/Tourism)Bayshore 1-3Branding, Customer ExperienceUnexpected Wins: 10 Hospitality Branding Ideas Marketers Can Steal to Create Memorable Customer ExperiencesMylia Battista   
3:00 PM - 3:45 PMNext Level Strategy TrackBayshore 5-7AI, Vibe CodingFrom Prompts to Products: A Marketer's Introduction to Vibe CodingPeter Stringer   
3:00 PM - 3:45 PMOffice Hours TrackPalma Ceia Speaker Office Hours Matthew Capala Tom Shapiro   


  Check our past events to view agenda examples. Programming is continuously evolved, come back soon to see a more accurate & detailed sessions.