Digital Summit Atlanta  |  October 6-7, 2026

The Smartest Room in Marketing.

What’s Now and Next for Marketing Leaders.

Keynotes

Jay Schwedelson
Jay Schwedelson
Founder
SubjectLine.com and GURU Media Hub
Melissa McGhie Proctor
Melissa McGhie Proctor
Executive Vice President & Chief Marketing Officer
Atlanta Hawks and State Farm Arena

Featured Speakers

Zuri Godfrey
Zuri Godfrey
Founder & Creator
Carson Mason
Carson Mason
Sr. Community Associate
DraftKings Inc.
Tuesday, October 6, 2026
8:00 AM - 9:00 AMNetworking  Opening Power Hour: Check-in | Coffee | Exhibits | Breakfast for VIPs   Opening Power Hour: Check-in | Coffee | Exhibits | Breakfast for VIPs 
9:00 AM - 9:15 AMOpening Remarks  Emcee Opening Kickoff     
9:15 AM - 10:15 AMKeynote  Best Practices Are Garbage: A New Playbook for Marketing Leadership and LifeJay SchwedelsonJay Schwedelson, SubjectLine.com and GURU Media Hub   
10:15 AM - 10:30 AMNetworking  15-minute Recharge | Network | Exhibits     
10:30 AM - 11:15 AMThe Growth Roundtable Track B2B, Buyer JourneyJoin a Small-Group Discussion: Strategies for the Modern B2B Buyer Journey     
10:30 AM - 11:15 AMCustomer Intelligence & Experience Track Experiential MarketingExponential Excellence: Turning Experiential Marketing into a Growth StrategyDwayne Waite Jr.Dwayne Waite Jr., Schell Games   
10:30 AM - 12:00 PMThe Mastermind Hub Track Social Content, Customer Acquisition and RetentionDesigning Social Content Systems That Drive Acquisition and Retention [Premium Pass or VIP Pass Required]Valerie MorrowValerie Morrow, Dairy Farmers of America   
11:15 AM - 11:30 AMNetworking  15-minute Recharge | Network | Exhibits     
11:30 AM - 12:15 PMCustomer Intelligence & Experience Track Customer Journey, ContentYour Customer Journey Map Isn’t Working: Build a Messaging Compass, not a MapJohn TriplettJohn Triplett, IDX   
11:30 AM - 12:15 PMNext-Gen Operations & Infrastructure Track Marketing OperationsThe Sold-Out Sequence: Five Tests Every Marketing Organization Should Pass for Brand Growth Juntae DeLaneJuntae DeLane, DIGITAL DELANE   
12:15 PM - 1:15 PMNetworking  Networking Lunch & Exhibits     
1:15 PM - 2:00 PMBrand Visibility Track AI, SearchSearch Didn't Die, it Splintered: Here's Your Playbook to Stay VisibleCarolyn LydenCarolyn Lyden, EverPro   
1:15 PM - 2:45 PMThe Mastermind Hub Track Social Content, Marketing OperationsFrom Silos to System: Building a Scalable Social Content Engine [Premium Pass or VIP Pass Required]Valerie MorrowValerie Morrow, Dairy Farmers of America   
1:15 PM - 2:00 PMNext Level Strategy Track Website / AIThe Foundation Layer: Why Your Website Is Your Most Important AI StrategyRoger WilliamsRoger Williams, Kinsta   
2:00 PM - 2:15 PMNetworking  15-minute Recharge | Network | Exhibits     
2:15 PM - 3:00 PMNext Level Strategy Track AI, Content, CROUsing AI to Generate Copy that ConvertsBrian MasseyBrian Massey, Conversion Sciences   
2:15 PM - 3:00 PMCreativity, Differentiation & Cultural Relevance Track Consumer Behavior, CultureDecode the Vibes: Turn Cultural Chaos into Smarter Marketing StrategyGreg SwanGreg Swan, FINN Partners   
2:45 PM - 3:15 PMNetworking  30-minute Recharge | Network | Exhibits     
3:15 PM - 4:00 PMBrand Trust and Safety Track B2B, Influencers/CreatorsThe Credibility Code: How B2B Creators Unlock Trust at ScaleTy HeathTy Heath, LinkedIn   
3:15 PM - 4:00 PMNext-Gen Operations & Infrastructure Track Leadership, Change Management, Global MarketingFireside Chat with Coca-Cola's Global Senior Director: Mobilizing Teams to Accelerate Digital Transformation at ScaleKate JamesKate James, The Coca-Cola Company   
3:15 PM - 4:00 PMNext Level Strategy Track Leadership, Strategic Thinking, AIAI Has Entered the Chat — But You're Still Running the MeetingSharon HarrisSharon Harris, The SH Collective   
4:00 PM - 4:15 PMNetworking  15-minute Recharge | Network | Exhibits     
4:15 PM - 5:00 PMNext Level Strategy Track Personal Branding, LinkedInLeverage LinkedIn to 10x your Personal BrandZuri GodfreyZuri Godfrey, Founder & Creator   
4:15 PM - 5:00 PMNext-Gen Operations & Infrastructure Track  Building an Agentic Creative Team: Triple Your Team’s Capacity Tim Zack, LiminalArc   
4:15 PM - 5:00 PMCustomer Intelligence & Experience Track Consumer Behavior, Data, Customer ExperienceOvercome the Customer Intelligence Trap: When Data Creates False ConfidenceChristina GarnettChristina Garnett, Fractional CCO and Author   
5:00 PM - 6:00 PMNetworking  Happy Hour | Exhibits | 1st Passport Winners Announced     
6:30 PM - 8:00 PMNetworking  Mingle & Market-share: Offsite VIP Reception   Mingle & Market-share: Offsite VIP Reception 
Wednesday, October 7, 2026
8:00 AM - 9:00 AMNetworking  Power Hour: Coffee | Exhibits | Breakfast for VIPs | 2nd Round of Passport Winners Announced   Power Hour: Coffee | Exhibits | Breakfast for VIPs | 2nd Round of Passport Winners Announced 
9:00 AM - 10:00 AMKeynote  From Ball Girl to CMO: A Leadership Lesson on Defining Your Guiding PrinciplesMelissa McGhie ProctorMelissa McGhie Proctor, Atlanta Hawks and State Farm Arena   
10:00 AM - 10:15 AMNetworking  15-minute Recharge | Network | Exhibits     
10:15 AM - 11:00 AMThe Growth Roundtable Track Responsible AI UseJoin a Small-Group Discussion – The Moral Dilemma of AI: What It Means for Our Work and Our World     
10:15 AM - 11:45 AMThe Mastermind Hub Track Strategy Development, Scrappy MarketingBrains Before Budget: Developing a Scrappy Marketing Strategy [Premium Pass or VIP Pass Required]Nick WestergaardNick Westergaard, Author, Educator, and Speaker   
11:00 AM - 11:15 AMNetworking  15-minute Recharge | Network | Exhibits     
11:15 AM - 12:00 PMCreativity, Differentiation & Cultural Relevance Track Cultural Relevance, Social MediaRelevance at the Speed of Culture: Winning the Moment Without Losing Brand Integrity Carson MasonCarson Mason, DraftKings Inc.   
12:00 PM - 1:00 PMNetworking  Networking Lunch & Exhibits      
1:00 PM - 2:30 PMThe Mastermind Hub Track Marketing Operations, Scrappy MarketingDoing More with Less: Putting Your Scrappy Marketing Strategy into Action [Premium Pass or VIP Pass Required]Nick WestergaardNick Westergaard, Author, Educator, and Speaker   
1:00 PM - 1:45 PMNext-Gen Operations & Infrastructure Track AI Agents, Marketing OperationsA Framework for Deploying Marketing AI Agents Your Team Will Actually AdoptNick MyersNick Myers, Recovery.com   
1:45 PM - 2:00 PMNetworking  15-minute Recharge | Network | Exhibits     
2:00 PM - 2:45 PMBrand Trust and Safety Track Brand Trust, Customer EngagementDon’t Feed the Trolls… Hug Them (Digitally): The Art of Turning Online Fury into Brand LoyaltyNicki SnyderNicki Snyder, American Road Group   
2:30 PM - 3:00 PMNetworking  30-minute Recharge | Network | Exhibits     
2:45 PM - 3:00 PMNetworking  15-minute Recharge | Network | Exhibits     
3:00 PM - 3:45 PMNext Level Strategy Track  The Road to Omnichannel Marketing Success: Strategy, Systems and Smart Execution Tyria Saul, Omaris Digital   
3:00 PM - 3:45 PMNext Level Strategy Track Thinking & Decision-MakingThe Curiosity Advantage: Protecting Human Value in the Age of AIJerri HelmsJerri Helms, HarperCollins Christian Publishing