Marketing Moves in an AI World:
Bold ideas. Real results.

Digital Summit Philadelphia Agenda 2025

Featuring top sessions for marketing leaders on accelerating AI, data-led marketing strategy, and channel-specific tools to increase ROI.

Keynote Speakers

Angela Clark
Angela Clark
Vice President of Digital
Patagonia
David Shing
David Shing
Digital Prophet
Shingy

Featured Conference Speakers

Jason Keath
Jason Keath
Co-Founder
Social Fresh
Ty Heath
Ty Heath
Director, Market Engagement, The B2B Institute
LinkedIn
Lauren Teague
Lauren Teague
Founder
FanWagn
Abby Ho
Abby Ho
VP Digital & Social, Disney Branded Television
The Walt Disney Company

Full Event Agenda

Tuesday, September 30, 2025
8:00 AM - 9:00 AMNetworking  Opening Power Hour: Registration Opens, Networking & Exhibits     
9:00 AM - 9:15 AMOpening Remarks  Emcee Opening Kickoff    
9:15 AM - 10:15 AMKeynote  AI = Artful Interactions: Reimagining AI as a Catalyst for Progress David Shing   
10:15 AM - 10:30 AMNetworking  15-minute Networking Break    
10:30 AM - 11:15 AM   Breakout Session (Details Coming Soon!)Juntae DeLane   
10:30 AM - 12:00 PMThe Mastermind Hub Brand TrustEarning Customer Loyalty that Lasts: Building Brand Trust in Today’s Marketing Landscape [Premium Pass or VIP Pass Required]Leigh George   
10:30 AM - 11:15 AMAI in Action Track Cultural RelevanceStaying Culturally Relevant in 2026 and Beyond: Listening, Engaging, and Leveraging AI to Build Consumer-Centric StrategiesJanina Jahns   
11:15 AM - 11:30 AMNetworking  15-minute Networking Break    
11:30 AM - 12:15 PM   Breakout Session (Details Coming Soon!)Sean Amster   
11:30 AM - 12:15 PMNext Level Strategy Track Social MediaA Social Media Ecosystem that Drives Real Brand Impact: Implementing the Strategic Playbook that Built the Audiences of Showtime, Paramount, and All the SmokeCaitlin Petillo   
12:15 PM - 1:15 PMNetworking  Networking Lunch & Exhibits  Networking Lunch & Exhibits 
1:15 PM - 2:45 PMThe Mastermind Hub Customer ExperienceFrom Meh to Magnetic: Turn Your Brand Experience into a Growth Engine [Premium Pass or VIP Pass Required]Leigh George   
1:15 PM - 2:00 PMAI in Action Track Marketing OperationsEmbedding AI into Marketing Operations: Building Core Capabilities for Lasting Business TransformationLucas Petty   
1:15 PM - 2:45 PMThe Growth Roundtable AIRoundtable Discussion - Winning with AI: Achieving Long-Term Career and Business Success     
2:00 PM - 2:15 PMNetworking  15-minute Networking Break    
2:15 PM - 3:00 PMBrand Trust Track Executive CommunicationsThe Unexpected Playbook for Modern Executive Communication that Builds Trust: Insights from Taylor Swift, Ted Lasso, and Shonda RhimesHilary Sutton   
2:45 PM - 3:15 PMNetworking  30-minute Networking Break    
3:00 PM - 3:15 PMNetworking  15-minute Networking Break     
3:15 PM - 4:00 PMNext Level Strategy Track B2B2025 B2B Marketing Contrarians: Revenue-Driving Strategies Your Competitors Won't UseTy Heath   
3:15 PM - 4:00 PMAI in Action Track Consumer BehaviorAI-Driven Strategies for Engaging the "Predictably Unpredictable" ConsumerMichael Burke   
3:15 PM - 4:00 PMTransformative Technology Track Marketing TechnologyFrom Implementation to Impact: A Data-Driven Approach to MarTech User Adoption Shannon J. Gregg   
4:00 PM - 4:15 PMNetworking  15-minute Networking Break     
4:15 PM - 5:00 PMNetworking  Unconference: Marketing Leadership Unplugged    
5:00 PM - 6:00 PMNetworking  Networking Reception & Exhibits    
6:30 PM - 8:00 PMNetworking  VIP Reception (By Invitation Only)    
Wednesday, October 1, 2025
8:00 AM - 9:00 AMNetworking  Opening Power Hour: Networking & Exhibits     
9:00 AM - 10:00 AMFireside Chat  Leading with Purpose Through Rapid Change: In Conversation with Patagonia’s VP of DigitalAngela Clark   
10:00 AM - 10:15 AMNetworking  15-minute Networking Break     
10:15 AM - 11:45 AMThe Growth Roundtable Budget OptimizationRoundtable Discussion - Doing More With Less: Navigating Economic Uncertainty    
10:15 AM - 11:45 AMThe Mastermind Hub Content / AIBuilding a Smart AI-Driven System for Scalable Content Creation [Premium Pass or VIP Pass Required]Lauren Teague   
10:15 AM - 11:00 AMAI in Action Track EthicsFrom Trend to Trust: Building a Sustainable AI Strategy Before It’s Too LateNeil Frauenglass   
11:00 AM - 11:15 AMNetworking  15-minute Networking Break     
11:15 AM - 12:00 PMBrand Trust Track ContentExecuting a “Trust Content” Strategy: The Secret to Commanding Attention in the AI Era Jason Keath   
12:00 PM - 1:00 PMNetworking  Networking Lunch & Exhibits   Networking Lunch & Exhibits  
1:00 PM - 2:30 PMThe Mastermind Hub AI / Personal BrandingElevate Your Personal Brand Leadership with AI and Drive Greater Industry Influence [Premium Pass or VIP Pass Required]Lauren Teague   
1:00 PM - 1:45 PM   Breakout Session (Details Coming Soon!) Jon-Mikel Bailey   
1:00 PM - 1:45 PM   Today’s Social Strategy 3.0: Winning in the Age of Algorithm-Driven AttentionMeredith Howard   
1:45 PM - 2:00 PMNetworking  15-minute Networking Break     
2:00 PM - 2:45 PM   Breakout Session (Details Coming Soon!)     
2:00 PM - 2:45 PM   Breakout Session (Details Coming Soon!) Aiman Ahmed Danny Clemens   
2:30 PM - 3:00 PMNetworking  30-minute Networking Break     
2:45 PM - 3:00 PMNetworking  15-minute Networking Break     
3:00 PM - 3:45 PM   Breakout Session (Details Coming Soon!) Abby Ho   
3:00 PM - 3:45 PMBrand Trust Track SponsorshipsWinning Brand Trust Through Strategic Sponsorships: Inside Lincoln Financial's Partnership with Jalen Hurts Kirk Wilson