Scott Hemmons is a demand generation and marketing operations leader with 20 years of experience building and evolving B2B marketing programs. His career has spanned demand generation, marketing automation, ABM, web strategy, SEO, analytics, and MarTech, with leadership roles at organizations including Sodexo, Alight, LexisNexis, McKesson, and Thomson Reuters.

A longtime early adopter of emerging marketing technology, Scott’s work in AI and automation builds on years of experience connecting data, technology, and automated workflows across the customer journey. Today, he is focused on the practical application of AI to make marketing teams smarter, faster, and more effective. He has spoken on AI, digital marketing, and ABM and enjoys exploring what new technology actually means for marketers beyond the hyp