Bob Tripathi is a holistic, data-driven Digital Marketing leader and 3x founder with 18+ years of experience helping companies build, scale, and transform their marketing engines. He has held leadership roles at major brands including Discover Financial, Sears Holdings, and Asure Software, and has consulted with high-growth SaaS and enterprise companies such as Citrix, Marketo, and Act-On. Having started his SEO journey in 2001, Bob views the current rise of AI Search as a true “rebirth,” a shift that inspired him to launch TheVibeMarketing.ai - an agentic AI marketing platform designed to help companies succeed in this new AI Search landscape.

Bob is a longtime speaker at Digital Summit conferences nationwide and a prolific educator who has co-authored a book, published numerous articles, delivered digital workshops, and hosted hundreds of marketing webinars. He brings a rare combination of operator experience and founder perspective, having built companies spanning EdTech, Demand Generation, and Digital Agencies.

A mentor to startups through 500 Startups, the Nasdaq Entrepreneurial Center, and multiple accelerator programs, Bob is passionate about helping businesses leverage agentic AI to modernize their marketing execution, accelerate growth, and build durable visibility in the AI-driven era.

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