In this session, you will discover the latest strategies you can implement to strengthen your brand, increase followers, engage the right audience, and position your brand for increased awareness and conversions.

For years people have thought of CRM as simply email marketing, but it is so much more and your customers expect a more integrated experience from you. Learn how you can utilize your messaging across channels and reach the right customers, at the right time, with the right message.

Actionable tactics you can apply after this session:

Think differently about how you communicate with your customers, don’t make it a one-way conversation.

Break down silos within your own organization to effectively communicate with your customers.

Utilize data to better engage customers.