Sok is a serial strategist and a generalist in all aspects software product development, digital marketing, and technology integrations that help streamline operations and processes applied to sales strategy and revenue growth. He has helped integrate or build software for inventory management, e-commerce, coupon syndication, and marketing data and insights.

Additionally, Sok has co-founded and eventually sold online coupon management software after using it to run a coupon business for over 12 years. He is self taught and always looking to solve problems and build better solutions that turn into business opportunities.