Using Emotional DataTM to Deliver Powerful Storytelling
Date & Time
Tuesday, October 24, 2023, 10:45 AM - 11:30 AM
Nina Stanley

Dive into the ever-evolving and remunerative world of storytelling, where precision meets emotions. With Nina’s guidance, you’ll explore the depths of the subconscious realm and discover the magic of Emotional DataTM, aka the gateway to unlocking hidden desires. This session merges the science of decoding audience emotions and subconscious motivations that transcend traditional methods of data collection, empowering you to produce marketing campaigns that truly captivate. Join us to witness the fusion of science, data, and storytelling and equip yourself to create powerful experiences with unparalleled marketing success.

Actionable tactics you can apply after this session:

  • Move beyond basic demographics and learn how to use data available at your fingertips in a new ways
  • Create marketing campaigns and personalized experiences that create genuine connections
  • Explore innovative tools to evaluate your creative and gauge the emotional responses
Location Name
Room 1
Session Type
Breakout Session
Session Topic
Data & Analytics