Desiree Martinez has been marketing since Myspace, and she has spent more than 15 years helping brands turn scattered marketing into a connected strategy that drives revenue. She is the founder and CEO of The Kast Agency, a fractional Chief Marketing Officer firm serving service-based and community-driven businesses. Desiree has partnered with national brands like Adobe, as well as hundreds of small business owners nationwide. She has spoken on national stages, trained marketing teams, and built campaigns that generated millions of views and measurable results. She is the author of Stop Marketing, Start Belonging and lives in Michigan with her husband, two kids, and a growing collection of animals.