Steering digital strategies for the Portland Trail Blazers, I focus on crafting campaigns that not only engage but also embody the spirit of our fans and the ethos of the brand. Under my leadership, our team's dedication to digital excellence has resulted in heightened fan engagement and brand reinforcement. We strategically emphasize the entire customer journey, ensuring that our efforts in advertising translate into quality leads and effective purchases.

Teaching at Portland State University has allowed me to contribute to shaping future marketers, integrating real-world insights from my professional journey. This role has enabled me to mentor the next generation of digital marketing professionals, sharing best practices and fostering a culture of innovation. The synergistic balance between leading a dynamic marketing team and educating emerging talent underscores my commitment to continuous learning and innovation within the digital marketing landscape.