Search is changing at breakneck speed, with static search results giving way to AI-generated answers, dynamic conversations, and new discovery paths. 

In this data-packed session, we’ll unpack findings from Stratabeat’s multiple GEO studies covering thousands of B2B data points and share what moves the needle in driving greater LLM visibility and citations. Learn an effective B2B GEO playbook to significantly improve your performance in the LLMs.

After this session, you’ll be able to: 

- Build the content types and structures that correlate most with greater visibility in AI search.
- Generate greater citations by following the data. 
- Integrate GEO, SEO, PR, and Content to improve marketing and lead gen performance.