According to Forbes, 84% of digital transformations fail.

Without a focus on aligned objectives, team and cultural changes, and understanding of your data and technology needs, you may be among them.

Find out what you must do to go from AI excitement and experimentation to transformative and impactful AI adoption.

Actionable tactics you can apply after this session:

Understand the most proven AI use cases for Marketing

Identify the common pitfalls and barriers that prevent organizations from scaling AI initiatives

Learn proven strategies and tactics to overcome these technology adoption challenges and generate business value