Jon-Mikel Bailey is a seasoned marketing strategist with over 25 years of experience helping businesses and nonprofits break free from bad marketing habits. As Chief Marketing Strategist at Source Market Consulting, Jon-Mikel brings a straightforward, no-fluff approach to digital strategy, combining SEO, PPC, brand messaging, and customer journey mapping to generate qualified leads. In his session, he’ll share how to stop wasting time on ineffective tactics and build a sustainable, performance-driven marketing system that aligns your message with your market. Expect actionable advice, self-assessment tools, and a roadmap to turn digital chaos into predictable growth.