Every visitor comes in a certain research mode. Early on, they are methodical, researching, understanding options.

Some will be looking to understand what it will feel like to work with you. Others will be focused on how you make them better, better at their job, better at life.

Then they are ready to act. They need no more convincing or explanation. They just need to pick the product, sign up, or request the demo.

Each of these modes has its own language and each is very different. If your copy speaks in their language, your visitors will take action.

Learn how AI can help you write the copy your visitors want to hear. 

After this session, you’ll be able to: 
- Understand what creates a ceiling on your conversion rates. 
- Apply a simple model for connecting with your visitors.
- Take steps to create a simple copywriting agent.
- Strategically place messaging on a landing page.