Social media isn’t evolving—it’s fragmenting.

Algorithms are suppressing reach. AI is flooding feeds. Trust is declining. And audiences are quietly shifting their attention elsewhere.

In this fast-paced, insight-packed session, Arik Hanson walks through 8 provocative shifts redefining social media in 2026—from the rise of employee creators to the future of Threads to the end of links.

This isn’t a trends talk filled with fluff. Each “provocation” is backed by real examples, data, and practical implications for marketers.

You’ll leave with a clearer view of what’s actually changing—and what your brand should do about it right now.