GEO isn’t an abbreviation for spammy city pages on your website. No, we’re talking about Generative Engine Optimization (GEO), the latest and greatest marketing channel to grow your brand quickly.
 
Think it’s a fad? Think you don’t need it? Think it’s all SEO voodoo?
 
Come to this session to learn how to show up as the top recommended option on ChatGPT, Perplexity, and other LLMs so you can generate the highest quality traffic available right now. Oh, and did I mention the conversion rates are absolutely bonkers?
 
After this session, you’ll be able to:
- Accurately analyze your brand’s presence on generative search tools
- Develop a clear plan to improve your visibility on AI-driven search engines through targeted mentions and better content
- Build a measurement plan to accurately track the effectiveness of your GEO efforts