Name
Roundtable Discussion - Doing More With Less: Navigating Economic Uncertainty
Date & Time
Thursday, August 7, 2025, 10:15 AM - 11:45 PM
Patty Radford Henderson Ashley Zeckman
Description

In this Roundtable Discussion, we’ll tackle the growing pressure marketing leaders face to prove ROI while navigating tighter budgets. Topics such as the impact of tariffs on long-term brand strategy; low-cost yet high-performing campaign strategies; how to reallocate marketing resources in response to shifting consumer behavior; and other areas will be discussed. 

Session Type
The Growth Roundtable
Session Topic
Budget Optimization