Name
Leverage LinkedIn to 10x your Personal Brand
Date & Time
Thursday, August 15, 2024, 1:00 PM - 1:45 PM
Zuri Godfrey
Description

In this session, you will learn how to use what's known as the professional Facebook to optimize and amplify your personal brand. As a leader, it is becoming a real responsibility to be active, engage, and post on social media. With that in mind, you will be taught how to effectively and efficiently build a robust profile, post, and presence on the professional's go-to social (i.e., LinkedIn) through profile curation, content strategy, and community management.

Actionable tactics you can apply after this session:

  • Profile curation: Use a checklist of what aspects to include on your profile to increase your search appearances by 10x
  • Content strategy: Implement a playbook on when to post, what to post, and how to post to grow your engagement by 10x
  • Community management: Grow your community and engage your niche, target audience to multiply your followers by 10x
Location Name
Room 3
Session Type
Breakout Session
Session Topic
Personal Branding