Name
Connecting Innovation, Trendspotting and Data to Create Memorable Marketing Moments: Leadership Lessons from Spotify — and How You Can Apply Them to Your Brand
Date & Time
Monday, June 2, 2025, 9:15 AM - 10:15 AM
Jenny Haggard
Description

From AI to Gen Z, there are a lot of trends and tools for marketing leaders to keep up with, not to mention hitting our goals and driving impact in our business. But what if we could deliver stand-out marketing campaigns and accomplish our objectives by simply focusing on the basics?
 
Join Jenny Haggard from Spotify as she shares how Spotify continually innovates for creators, fans, and brands; why certain trends are resonating with its audience; and how they harness data to generate insights through memorable marketing moments — and how you can do the same.
 

Session Type
Keynote