Sheena is a forward-thinking digital marketing professional with 12 years of experience defining and driving multichannel marketing strategy.

As Condé Nast’s Director of Digital Consumer Marketing, she oversees the subscription acquisition strategy for the top consumer revenue driving brands, including The New Yorker, Vanity Fair, WIRED, Bon Appétit, and Epicurious. Her key areas of focus are developing comprehensive testing roadmaps, determining optimal subscription offer pricing, and building strong relationships across departments.

Sheena is also a Certified Life Coach and is very passionate about building confidence in her teams and marketing professionals around the world.