Producing Video Content in the Age of AI
Date & Time
Wednesday, July 31, 2024, 4:15 PM - 5:00 PM
Michael Hoffman

Join Michael Hoffman, CEO of Gather Voices and a leading expert in digital marketing, for a compelling session on" Producing Video Content in the Age of AI."

Discover how AI can enhance and streamline various aspects of community-driven video marketing campaigns, including content creation, personalization, distribution, and analytics. Learn how the age of AI will change what kind of content people are exposed to and what content will cut through the noise.

Michael will distill his extensive experience into practical strategies for leveraging video to boost engagement and build community.

With a background spanning technology innovation, social cause video, and digital marketing strategy, Michael offers invaluable insights into creating impactful video content. This session is a must-attend for those looking to harness the combined power of AI and authentic storytelling to elevate their engagement strategy.

Actionable tactics you can apply after this session:

  • Summarize the process of planning, executing, and optimizing user-generated video campaigns to support a campaign’s strategic objectives
  • Identify the AI-powered tools that will accelerate the impact of video campaigns
  • Understand how AI will change the way people engage online and produce video content that adapts to the new behavior
Location Name
Plaza Ballroom AB
Session Type
Breakout Session
Session Topic