Reddit isn't just for niche threads—it's a strategic platform for trust, insight, and influence that more marketing leaders are paying attention to. 

Nobody knows that better than Keith Nieves (aka KeithfromSonos), who has won over disgruntled customers on the platform and set a new standard for authentic brand engagement. Learn how KeithFromSonos shows up on Reddit and how you can apply similar strategies to foster a community that drives long-term brand affinity and real business value.

After this session, you’ll be able to:

- Understand the role of community platforms like Reddit in building brand trust and authority, and get an insider look at how KeithFromSonos uses Reddit to listen, engage, and influence perception. 

- Apply proven principles for authentic participation and moderation on Reddit. 

- Identify community-driven insights that inform your strategic marketing plans.