Name
The Role of Influencers in Shaping Social SEO & Searchability
Date & Time
Wednesday, April 16, 2025, 2:15 PM - 3:00 PM
Angie Bolotin
Description

Social SEO has become a crucial component of marketing strategies as consumers continue turning to social media to find answers to questions and information on products and services.

Join this session to master the art of influencer strategy that enhances your brand's social SEO and boosts brand visibility on platforms like TikTok, Instagram, and YouTube. Learn how to strategically optimize influencer content with targeted keywords and smart linking techniques to drive lasting impact. Plus, gain expert insights into the key metrics that matter most for social SEO success—ensuring your brand stays highly searchable and top of mind across social platforms.

After this session, you’ll be able to:
- Develop an influencer strategy specifically designed to boost social SEO & searchability
- Increase brand searchability on platforms like TikTok, Instagram & YouTube
- Optimize influencer content with an impactful keyword and linking strategy to create long-lasting impact
- Determine the right metrics to prioritize for social SEO

Location Name
Prairie
Session Type
Breakout Session
Session Topic
Influencers / Social Media / SEO