Name
Secrets of Successful B2B Advertising for Quality Leads
Date & Time
Thursday, October 3, 2024, 3:15 PM - 4:00 PM
Speakers
Description
In this session, you will discover the latest strategies you can implement to reach and engage the ideal prospects for your business. You’ll be introduced to proven advertising secrets that will increase lower funnel actions, such as calls and lead submission, and decrease your costs to acquire these actions.
Actionable tactics you can apply after this session:
• Develop a key decision-maker profile
• Complete a thorough competitive audit
• Draft and outline a multichannel, full-funnel, winning media plan
Location Name
Room 2 (204 BC)
Session Type
Breakout Session
Session Topic
Lead Gen