This immersive workshop covers the latest AI-driven SEO strategies to futureproof your marketing plan and get ahead of the competition. From AI tools for content strategies to the latest AI trends affecting the search engine results landscape, participants will identify the key opportunities and leave with an actionable playbook to champion AI transformation at their organizations.

Actionable tactics you can apply after this session:

• Learn the latest AI trends and tools that are redefining the SEO strategy in 2024, and beyond
• Discover effective ways to incorporate SEO prompts into AI tools, such as ChatGPT and Bard, to increase the efficiency and quality of your deliverables
• Futureproof your success by adapting to the recent Google changes and AI trends to position your strategy ahead of the evolving algorithm (and the competition)
• Adapt your strategy to the new AI-driven search, such as Google’s Generative Search Experience
• Optimize your SEO process and workflows by onboarding AI
• Leave this session with an actionable playbook of AI prompts to implement right away!